A new commercial radio station in Greenfield plans to play songs that were popular hits fifteen to twenty-five years ago. It hopes in this way to attract an audience made up mainly of people between thirty-five and forty-five years old and thereby to have a strong market appeal to advertisers.
Each of the following, if true, strengthens the prospects that the radio station's plan will succeed EXCEPT:
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APeople tend to remain very fond of the music that they heard when they were in their teens and early twenties.
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BIn a number of cities demographically similar to Greenfield, radio stations that play recordings of popular music from fifteen to twenty-five years ago have succeeded commercially.
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CPeople in the thirty-five- to forty-five-year-old age group are more likely to listen to the radio for news than for music.
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DThe thirty-five- to forty-five-year-old age group is one in which people tend to have comparatively high levels of income and are involved in making household purchases.
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EAmong the few radio stations in the Greenfield area, there is none that plays music from this particular period for more than a few hours per week.
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