题目选项分析

A coffee manufacturer wants more restaurant chains to serve its brands of coffee. The manufacturer is considering a plan to offer its coffee to large chains at a significantly lower price, at least for a certain period. This lower price initially will reduce the manufacturer's profits, but they hope to get into enough nationwide restaurant chains that their volume increases significantly. Once they have a much higher volume, even a small increase in their price would have an enormous effect on their profits.

In evaluating the plan's chances of success, it would be most helpful to know which of the following?

【选项】Whether the coffee manufacturer will be able to cut costs associated with advertising to maintain a strong profit margin even with the lower prices.